SIMPLIFY is a hosted, web-based marketing automation workspace. Only authorized users can gain access to the secure workspace.
The first time a user enters the workspace, they use BRICKS™, which is patented web reverse engineering technology, to abstract a model of the full DNA of their web site. Once the model is available, marketers can easily manage, enhance and publish the improved web site without technical assistance, based on the permissions granted by their organization. They also have access to the SIMPLIFY|WIDGET™ library.
SIMPLIFY is the solution to the non-technical marketing professional’s dilemma: How can I easily, quickly and inexpensively update my web site on the fly?